October 2014 3
It’s no secret that one of the best marketing tools these days is the internet, and it’s gotten to the point where everyone and every business is on the internet — now it’s about who is doing it better. The variety of different platforms and tools to get messages to customers is increasing at a seemingly exponential level, but to make sure you’re keeping up with the competition you should make sure you’re building from the ground up. This means having a well designed website, and here are a few website design tips and tricks to get you started.
Include a call to action
It’s not fun to talk about — or even think about — but it’s a topic you need to address: emergency vet care. Accidents happen, even to our favorite, furry friends, and when they do, you need to be prepared and know what to do. Here are a few tips to help.
What Counts as an Emergency?
There are several reasons why your pet may need emergency vet care. Whether it be because of an accident or a fall, your pet may need emergency vet care because he or she choked, suffered from heatstroke, stung by a dangerous insect, or accidentally ate household poisoning. If he or she has (more…)
Three of the Worst Vet Internet Marketing Mistakes You’re Probably Making (and Why You Should Avoid Them)
By now you should know that to stay on top of your advertising game you really need to be using the internet to market your vet clinic. There are a plethora of different techniques and strategies that the internet can offer your vet clinic, but you need to be doing them the right way. Here are three of the worst internet marketing mistakes you’re probably making (and why you need to avoid them).
1. Only Using Paid Ads
One of the mistakes you’re probably making when it comes to your online veterinary marketing is only paying for ads. Since more than three quarters of people between the ages of 18 and 34 use search engines to (more…)
We Love Our Doggies
There is a lot of confusion and misinformation in today’s society about mental health and mental health disorders, but when looking at statistics, the numbers are alarming. Consider for a moment that: One out of seven U.S. children aged 2 to 8 years had been diagnosed with a mental, behavioral, or developmental disorder. An estimated […]
Colder weather is just around the corner and if you are someone who likes to have a warm, cuddly kitty to sit on your lap this winter you might be in a spot where you are looking for a new pet. Finding the right kitten is always a great way to make sure that you […]
As winter sets in humans know when its time to go inside. Horses, however, don’t always have that opportunity. Equestrians know that winter means is time to dig out that fleece blankets for horses you’ve been storing all summer. You even know that really cold weather means layers for both your and your horse’s warmth. […]
- Walter Chandoha, Photographer Whose Specialty Was Cats, Dies at 98
A stray kitten appropriately named Loco started Mr. Chandoha on an unexpected career. By the time he died, he had taken some 90,000 cat pictures. [...]
- More Pet Insurance Policies Are Being Sold. But Are They Worth the Cost?
Consumer advocates say pet owners should bring a healthy skepticism when shopping for insurance. [...]
- California Forces Pet Stores to Sell Only Dogs and Cats From Shelters
A law that took effect on Tuesday makes California the first state to bar the sale of dogs, cats and rabbits that do not come from shelters or rescue [...]
- Are Animals Getting Better at Acting?
Naturalistic pet performers, in movies like “Can You Ever Forgive Me?” and “Widows,” are making Toto look like a hack. [...]
- More Pets, Fewer Allergies
Children who live with cats and dogs when they are infants are less likely to develop allergies later in childhood [...]