October 2014 3
It’s no secret that one of the best marketing tools these days is the internet, and it’s gotten to the point where everyone and every business is on the internet — now it’s about who is doing it better. The variety of different platforms and tools to get messages to customers is increasing at a seemingly exponential level, but to make sure you’re keeping up with the competition you should make sure you’re building from the ground up. This means having a well designed website, and here are a few website design tips and tricks to get you started.
Include a call to action
It’s not fun to talk about — or even think about — but it’s a topic you need to address: emergency vet care. Accidents happen, even to our favorite, furry friends, and when they do, you need to be prepared and know what to do. Here are a few tips to help.
What Counts as an Emergency?
There are several reasons why your pet may need emergency vet care. Whether it be because of an accident or a fall, your pet may need emergency vet care because he or she choked, suffered from heatstroke, stung by a dangerous insect, or accidentally ate household poisoning. If he or she has (more…)
Three of the Worst Vet Internet Marketing Mistakes You’re Probably Making (and Why You Should Avoid Them)
By now you should know that to stay on top of your advertising game you really need to be using the internet to market your vet clinic. There are a plethora of different techniques and strategies that the internet can offer your vet clinic, but you need to be doing them the right way. Here are three of the worst internet marketing mistakes you’re probably making (and why you need to avoid them).
1. Only Using Paid Ads
One of the mistakes you’re probably making when it comes to your online veterinary marketing is only paying for ads. Since more than three quarters of people between the ages of 18 and 34 use search engines to (more…)
We Love Our Doggies
How many presents for your pets did you have under your tree this Christmas? If you are part of a family that has nearly as many gifts for the pets as you do for yourself, you are likely also the kind of family that has a favorite animal medical center where you go whenever your […]
When you have a household pet, chances are that you consider them to be part of your family. Given this, you likely take them to the vet on a regular basis and make sure that their shots are up-to-date. In addition to taking care of your pet’s health and well-being by only feeding them quality […]
Did you know that nearly 50 million U.S. households own a dog? That’s nearly 50 percent of all households! Dogs are our companions and tried and true friends. They greet us when we get home, they love on us when we are sad, and they are always up for a walk or belly rub. If […]
- As Google Feeds Cats, Owl Lovers Cry Foul
In a Silicon Valley park, burrowing owls are dying and disappearing. Public records and a bit of snooping uncovered a path that led to Google and its [...]
- The Pets Are All Right (Even Though You’re Gone)
Pet trusts and wills can help ensure that your pets thrive should you die or become incapacitated. [...]
- Who Spends $140,000 on a CryptoKitty?
Blockchain art is technically priceless. [...]
- The Social Media Genius of Keith Hernandez
The former Mets and St. Louis Cardinals (and “Seinfeld”) star has reinvented himself on social media with renewed success. Of course, it helped to [...]
- My Parakeet Loves RuPaul
One of the best things about pets is convincing yourself that they share your taste. [...]