October 2014 3
It’s no secret that one of the best marketing tools these days is the internet, and it’s gotten to the point where everyone and every business is on the internet — now it’s about who is doing it better. The variety of different platforms and tools to get messages to customers is increasing at a seemingly exponential level, but to make sure you’re keeping up with the competition you should make sure you’re building from the ground up. This means having a well designed website, and here are a few website design tips and tricks to get you started.
Include a call to action
It’s not fun to talk about — or even think about — but it’s a topic you need to address: emergency vet care. Accidents happen, even to our favorite, furry friends, and when they do, you need to be prepared and know what to do. Here are a few tips to help.
What Counts as an Emergency?
There are several reasons why your pet may need emergency vet care. Whether it be because of an accident or a fall, your pet may need emergency vet care because he or she choked, suffered from heatstroke, stung by a dangerous insect, or accidentally ate household poisoning. If he or she has (more…)
Three of the Worst Vet Internet Marketing Mistakes You’re Probably Making (and Why You Should Avoid Them)
By now you should know that to stay on top of your advertising game you really need to be using the internet to market your vet clinic. There are a plethora of different techniques and strategies that the internet can offer your vet clinic, but you need to be doing them the right way. Here are three of the worst internet marketing mistakes you’re probably making (and why you need to avoid them).
1. Only Using Paid Ads
One of the mistakes you’re probably making when it comes to your online veterinary marketing is only paying for ads. Since more than three quarters of people between the ages of 18 and 34 use search engines to (more…)
We Love Our Doggies
For every family, it is likely that your pet is a beloved member of your family as much as your kids or your spouse. It can be hard to leave them every day for long hours while you head off to work, and especially for those long periods when you have to leave town for […]
One of the most affirming and fulfilling things in life can be owning a pet. A pet of any kind can bring a lot of joy and happiness to your life and if you already have a pet, there can be a number of wonderful and cherished memories for you to keep. This also brings […]
Dogs, or “Man’s best friend,” are excellent and highly popular pets around the world, and in the United States, some 75 million pet dogs can be found. Dogs and cats together are the two most popular pet types, but they require some certain care or hardware at times. For dogs in particular, it is important […]
- Judge John Hodgman on Unsanctioned Cat Nicknames
How far can you take things? [...]
- Is It Time? Making End of Life Decisions for Pets
To help pet owners make decisions about end of life care, a veterinarian developed a decision tool based on seven indicators. [...]
- Knowing the Right Time to Say Goodbye to a Pet
End-of-life decisions for animals are difficult. A veterinarian has developed a scale to help clear up the confusion. [...]
- Can I Really Lose My Apartment Over an Outdoor Cat?
Short answer: yes. You’ll have to decide whether your pet’s need for unfettered outdoor time is worth losing an apartment. [...]
- The ‘Captain Marvel’ Cat Was Actually Four Cats. Here’s How That Worked.
Reggie took the lead, the rambunctious Archie stepped in for scratching, Gonzo could be held, and Rizzo was a backup. Training them wasn’t as hard a [...]